jack layfield digital

Initial Research

this is the start of my research into the new project where we have to design either a soap, washing powder or cereal box. i will keep an update of my work on this blog and also in a sketchbook where i will be looking more into the actual design of the product through skectches and drawings.

i first want to look into all different types of packaging at this point i would like to focus on cereal boxes rather than soap boxes or washing up boxes. i like the idea of cereal boxes mainly because the use of colours, typography and the characters which could be used. i want to get a lot more familiar with typography, lettering is something i am interested in and i want to spend some time researching it.
i think that colours are very important on any type of packaging they are there to capture the eye of the buyer, i will look at different colours and research them in various ways, i would like to look at Adobe Kuler to see different colour pallets, i will also try and find my own colour pallets i will look at comics, cartoons and other types of illustrations to see if i can get the right colours.